Thursday, May 12, 2011

Tata Indicom Intros New Avatar of Pay Per Call Plan


Tata Indicom, the CDMA brand of Tata Teleservices Limited (TTL), has launched a new avatar of ‘Pay Per Call’ (PPC) for its pre-paid customers in all circles. Now customers can enjoy multiple benefits such as reduced overall cost of the tariff without any daily rental and standard calling rates. Migrating to this PPC Plan is is extremely easy and is without any additional fee or charges,

Under this new pay per call offer, customers can make local calls at Re 1 for 5 minutes and STD calls at Rs 2 for a standard duration of 5 minutes without paying for any daily rental. Additionally, both local and national SMSes would be charged at 50 paise/SMS. This new offer is valid on all the calls made by Tata Indicom pre-paid customers to any mobile or land line connection, on any network. To avail new PPC plan, customers have to SMS ‘PPC’ to 12524 and they can migrate to the plan without incurring any


The new PPC plan offers a tariff validity of 365 days and incoming validity depends on the customer’s First Recharge Voucher (FRC). The offer is applicable for all the new customers whose FRC date is less than 90 days.

“Our pay-per-call plan received a phenomenal response from the customers across the circles. As a concept, it removed the clutter and confusion around a host of complex rate plans and offered customers the freedom to talk at a highly cost effective “flat” rate without any intricacy. However, it was time for us to further innovate and offer a more lucrative plan that effectively reduces the overall cost incurred by the customers. Therefore, this new plan without any daily rental offers more value without burning a hole in their pockets,” Mr Sanjeev Khera Regional Head- South Hub & Chief Operating Officer for Karnataka Circle, Tata Indicom said.

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