Launching the voucher, Mr. Sanjeev Govil, Chief Operating Officer – Delhi & Haryana, IDEA Cellular said, “Idea’s customer centric approach has always helped us create products and services that offer more value to our customers and reward them for putting faith on the Idea network. This time we are pleased to bring the ‘My Card’ voucher in Delhi, which not only offers multiple VAS and voice benefits but also helps our subscribers to connect with their favourite Delhi Daredevils cricketers.”